On staying sharp and informed, even as culture shifts around you.
Luxury brands learn the hard way: Someone has to be responsible keeping the company in tune with shifting sensibilities.
In a world where there’s no belief in a better future, what should a brand do?
Digging into @grant27’s new book on harnessing the intangible value of culture.
@afropunk is on its way. Pay attention, marketers!
Ready to build culture as a capability? Here’s how to get started.
@leila_fataar becomes @DiageoGB’s point person on culture
.@feraldata on paying attention to counter narratives, wearables, and overcoming the seduction of data.
Connecting people, data and content is how @CaratGlobal sees brands moving into culture and conversation.
@feraldata is helping drive outside culture throughout Intel. Here’s how.
.@Droga5’s @Gardnerz talks culture as a media platform and #culturalbrandstrategy
A linear vs. post-linear world. Which are you managing your brand for?