Tag: Playing To Win

Where Culture Matters In The Brand Plan

Contemporary culture doesn't seem to have a home on the brand plan. But here's how it can.

/ March 3, 2015

How Ambition Impacts Corporate Strategy

Reading Lafley and Martin's Playing To Win: How Strategy Really Works raised this question for me:  If so many people—and you all know them—claim to be trained in strategy, claim to be strategic thinkers, why aren’t more companies better at it? Two things come to mind: First is culture.  In...

/ May 29, 2013