Rob Fields
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Rob Fields
  • Home
  • Bio
    • Projects
      • The Festival
      • Bold As Love Magazine
      • Market Research
    • Reading Lists & Book Notes
  • Blog
    • Outside Writing
  • Subscribe to My Newsletter
  • My Photography
  • Contact

Rob Fields

269 posts
Marketer. Dot connector. Art advisor.
CCulture

5 Ways To Stop Making Stupid Mistakes With Culture

  • byRob Fields
  • May 2, 2013
The Mountain Dew goat ad.  It’s offensive on a lot of levels: Lineup of suspects is all black…
CCulture

Noted: Movement From Hip Hop To Electronic Music

  • byRob Fields
  • May 1, 2013
Rapper Danny Brown (photo: Ysa Perez) In a profile on rapper Danny Brown in this week’s Village Voice,…
CCulture

Takeaways From “Creative Destruction” — #Amplify

  • byRob Fields
  • April 26, 2013
Great discussion at Tuesday’s @InfluencerCon #Amplify event, Creative Destruction.  Hats off not only to Phil McKenzie for organizing…
BBlog

What Two Guys Learned About The Importance Of Feminine Values

  • byRob Fields
  • April 11, 2013
This is my latest post on PSFK, published today. One of the biggest cultural shifts currently taking place…
BBlog

Speaking Engagement: @InfluencerCon #Amplify–April 23

  • byRob Fields
  • April 10, 2013
On Tuesday, April 23, I’ll be joining InfluencerCon founder Phil McKenzie and Ketchum Digital’s VP of Multimedia Content…
BBlog

POVs on Cultural Leadership: Peter Spear

  • byRob Fields
  • April 10, 2013
@pspear Those of you who know me know that Twitter is my social medium of choice. I’ve just…
BBlog

More on the Purpose-Driven vs. Cultural Leadership Debate

  • byRob Fields
  • April 9, 2013
The conversation on cultural leadership continues.  Below is a follow-up to brand strategist Peter Spear’s response to my…
BBlog

Why Purpose-Driven Marketing Is Not Cultural Leadership

  • byRob Fields
  • April 7, 2013
Purpose- or values-driven marketing is turning into the hot idea of late.  Here’s how the NY Times described…
BBlog

POVs On Cultural Leadership: Amber Horsburgh

  • byRob Fields
  • April 1, 2013
@amberhorsburgh Amber is a strategist at hot boutique agency Big Spaceship.  A seasoned big picture thinker, Amber brings…
BBlog

POVs On Cultural Leadership: Phil McKenzie

  • byRob Fields
  • March 29, 2013
@farflungphil Maybe you don’t know Phil McKenzie.  But you probably know the Influencer Conference, his global platform (heading…
BBlog

Cultural Leadership And The Greater Good

  • byRob Fields
  • March 29, 2013
According to a recent Huffington Post article, Coke is working to revive its brand via cultural leadership.  Here’s…
BBlog

POVs On Cultural Leadership: Tim Stock

  • byRob Fields
  • March 28, 2013
@timstock It’s only fair for me to say that all of this–this whole exploration of cultural leadership–is Tim…
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