Apple & The Cultural Proficiency Loop
Saturday, I posted about the idea of LA as a cultural hub, a piece I developed based on a…
The 2013 Havas Meaningful Brands Index (Infographic)
I’ve been on the road since Tuesday when this latest iteration of the Meaningful Brands Index was released. …
How Ambition Impacts Corporate Strategy
Reading Lafley and Martin’s Playing To Win: How Strategy Really Works raised this question for me: If so…
Why Purpose-Driven Marketing Is Not Cultural Leadership
Purpose- or values-driven marketing is turning into the hot idea of late. Here’s how the NY Times described…
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