The Culture Q&A: Droga5’s Matthew Gardner
.@Droga5's @Gardnerz talks culture as a media platform and #culturalbrandstrategy
Beyonce and the Celebrity Brand Paradigm
Under the cover of darkness, Beyonce launches a new album. Things done changed.
Now On PSFK: 6 Lessons From Samsung’s Jay Z Partnership
This post originally appeared on PSFK today. If I had to score this deal thusfar, I’d say Jay…
Jay-Z & Samsung: Some Lessons For Brands
Photo credit: Matt Rourke/AP As we all know, thanks to some masterful marketing that included a 3-minute TV…
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