Rob Fields
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Rob Fields
  • Home
  • Bio
    • Projects
      • The Festival
      • Bold As Love Magazine
      • Market Research
    • Reading Lists & Book Notes
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Browsing Tag

John Gerzema

7 posts
CCulture
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  • 2 minute read

Goldieblox’s Brilliant Timing

  • byRob Fields
  • November 24, 2013
Goldieblox comes at a great moment in our culture
CCulture
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  • 4 minute read

Q&A: Phil McKenzie on Influencer Culture

  • byRob Fields
  • November 1, 2013
@farflungphil talks @influencercon and, more importantly, influencer culture. Read on.
BBranding
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  • 1 minute read

The 2013 Havas Meaningful Brands Index (Infographic)

  • byRob Fields
  • June 14, 2013
I’ve been on the road since Tuesday when this latest iteration of the Meaningful Brands Index was released. …
BBlog

How Ambition Impacts Corporate Strategy

  • byRob Fields
  • May 29, 2013
Reading Lafley and Martin’s Playing To Win: How Strategy Really Works raised this question for me:  If so…
CCulture

Takeaways From “Creative Destruction” — #Amplify

  • byRob Fields
  • April 26, 2013
Great discussion at Tuesday’s @InfluencerCon #Amplify event, Creative Destruction.  Hats off not only to Phil McKenzie for organizing…
BBlog

What Two Guys Learned About The Importance Of Feminine Values

  • byRob Fields
  • April 11, 2013
This is my latest post on PSFK, published today. One of the biggest cultural shifts currently taking place…
BBlog

Why Purpose-Driven Marketing Is Not Cultural Leadership

  • byRob Fields
  • April 7, 2013
Purpose- or values-driven marketing is turning into the hot idea of late.  Here’s how the NY Times described…
Rob Fields
Marketer. Dot connector. Art advisor.
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