Why Luxury Brands Need Chief Culture Officers
Luxury brands learn the hard way: Someone has to be responsible keeping the company in tune with shifting sensibilities.
NEW! 2 Dope Boys & A Podcast
@farflungphil & @_michaelbrooks have a new podcast & I'm down!
Q&A: Phil McKenzie on Influencer Culture
@farflungphil talks @influencercon and, more importantly, influencer culture. Read on.
Jay-Z & Samsung: Some Lessons For Brands
Photo credit: Matt Rourke/AP As we all know, thanks to some masterful marketing that included a 3-minute TV…
Takeaways From “Creative Destruction” — #Amplify
Great discussion at Tuesday’s @InfluencerCon #Amplify event, Creative Destruction. Hats off not only to Phil McKenzie for organizing…
Speaking Engagement: @InfluencerCon #Amplify–April 23
On Tuesday, April 23, I’ll be joining InfluencerCon founder Phil McKenzie and Ketchum Digital’s VP of Multimedia Content…
POVs On Cultural Leadership: Phil McKenzie
@farflungphil Maybe you don’t know Phil McKenzie. But you probably know the Influencer Conference, his global platform (heading…
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