WWriting Beyond Read More 4 minute read Where Culture Matters In The Brand PlanbyRob FieldsMarch 3, 2015 Contemporary culture doesn't seem to have a home on the brand plan. But here's how it can.
BBlog How Ambition Impacts Corporate StrategybyRob FieldsMay 29, 2013 Reading Lafley and Martin’s Playing To Win: How Strategy Really Works raised this question for me: If so…