Tag: The Rotman School

Why “Playing To Win: How Strategy Really Works” Is A Must-Read

Let’s get this out of the way immediately: A.G. Lafley and Roger Martin’s recently released book--Playing To Win: How Strategy Really Works--is a must-read for anyone who claims to be about strategy and needs to grow their business. If you’ve come through the classical CPG training ground that is Procter...

/ May 25, 2013