CCulture links for 2007-11-20 byRob FieldsNovember 20, 2007 0 Shares 0 0 0 0 Five GM Brands to Shift Multicultural Work to General-Market Shops Is this the future for multicultural shops. For AA shops, I assume overal spend is so low that the work COULD be rolled up into the general market agencies. Certainly this warrants a bigger discussion. (tags: General+Motors advertising agencies multicultural diversity) Spread the News: Word of Mouth Worth $1 Billion The title says it all. (tags: word+of+mouth) 0 Shares: Share 0 Tweet 0 Pin it 0 Rob Fields
CCulture PODCAST: Marketing Black Books–part 1byRob FieldsFebruary 4, 2007 Should fiction written by black authors be shelved in African-American departments, a move that often helps nurture writers?…
CCulture Can Black Rock Save Black Culture?byRob FieldsOctober 5, 2006 Vernon Reid, originally uploaded by fstop45. In order for the vast majority of black youth to envision better…
Read More 1 minute read CCulture Election night 2008byRob FieldsNovember 5, 2008 And the euphoria of those who helped make it real. . .
Read More 2 minute read CCulture Now on HuffingtonPost.com: "Window Seat" or Much Badu About NothingbyRob FieldsApril 2, 2010 Erykah risked nothing emotionally, physically or artistically. Then what are we applauding?
CCulture A Few Questions for Scott Donaton, or Can you tell me how to get to Madison & Vine?byRob FieldsNovember 29, 2004 As exciting as I think it is, branded entertainment is still very much the “wild west” of marketing. It’s…
CCulture Russell Simmons’ Missed OpportunitybyRob FieldsAugust 30, 2004 Five days ago, Russell Simmons and his Hip-Hop Summit Action Network (HSAN) cancelled their much-ballyhooed March on New…
You must be logged in to post a comment.