CCulture links for 2007-11-20 byRob FieldsNovember 20, 2007 0 Shares 0 0 0 0 Five GM Brands to Shift Multicultural Work to General-Market Shops Is this the future for multicultural shops. For AA shops, I assume overal spend is so low that the work COULD be rolled up into the general market agencies. Certainly this warrants a bigger discussion. (tags: General+Motors advertising agencies multicultural diversity) Spread the News: Word of Mouth Worth $1 Billion The title says it all. (tags: word+of+mouth) 0 Shares: Share 0 Tweet 0 Pin it 0 Rob Fields
CCulture Takeaways From “Creative Destruction” — #AmplifybyRob FieldsApril 26, 2013 Great discussion at Tuesday’s @InfluencerCon #Amplify event, Creative Destruction. Hats off not only to Phil McKenzie for organizing…
Read More 5 minute read CCulture The COVID-19 Writers ProjectbyRob FieldsOctober 24, 2020 I'm honored to have been invited to be part of a community documentation project on how the pandemic was experienced here in NYC.
CCulture Hard[er] out here for a CMObyRob FieldsJanuary 22, 2007 As reported in Adweek, CMO tenure is down: the global nature of today’s economy and the speed at…
CCulture 300byRob FieldsNovember 28, 2006 This is completely OFF THE CHAIN! It’s been a while since I really got excited about a movie. …
CCulture Black rock musical “Passing Strange” racks up multiple Broadway nominationsbyRob FieldsMay 14, 2008 Over at Bold As Love, I’ve listed the awards and categories that "Passing Strange" is in contention for. …
CCulture The electorate provides a clue to the cultural shiftbyRob FieldsFebruary 1, 2008 In an editorial in today’s NY Times, David Brooks focuses on what he believes John McCain will need…
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