CCulture links for 2007-11-20 byRob FieldsNovember 20, 2007 0 Shares 0 0 0 0 Five GM Brands to Shift Multicultural Work to General-Market Shops Is this the future for multicultural shops. For AA shops, I assume overal spend is so low that the work COULD be rolled up into the general market agencies. Certainly this warrants a bigger discussion. (tags: General+Motors advertising agencies multicultural diversity) Spread the News: Word of Mouth Worth $1 Billion The title says it all. (tags: word+of+mouth) 0 Shares: Share 0 Tweet 0 Pin it 0 Rob Fields
CCulture Still more RadioheadbyRob FieldsDecember 13, 2007 In case you’re not familiar with The Couch Sessions, you should point your browser in that direction and…
CCulture Marketing to Vapid, Narcissistic Soccer MomsbyRob FieldsJuly 21, 2006 So, basically, the women who use Secret deodorant are self-involved and narcissistic. That’s the message I get from…
CCulture Bill Bragin, “Downtown Impresario”byRob FieldsFebruary 27, 2008 Today the New York Times profiled a friend of mine, Bill Bragin. When you talk about people shaping…
Read More 1 minute read CCulture Michael Brooks on Israel and Palestine: “It’s not a complex issue.”byRob FieldsMay 26, 2021 Appreciating my late colleague's clarity.
Read More 4 minute read CCulture Why Nostalgia Can Hurt YoubyRob FieldsNovember 11, 2012 Mitt and the GOP lost because they didn't get popular culture.
CCulture Listening Post: Rodrigo y GabrielabyRob FieldsApril 19, 2007 A Mexican guitar duo is discovered while busking on the streets of Dublin, Ireland. Great story, right? The…