Rob Fields
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Rob Fields
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CCulture

And The Lesson Is. . .?

  • byRob Fields
  • March 8, 2007
Is it really any surprise that Katie Couric can’t grow the audience for the CBS Evening News?  The…
MMarketing

PSFK Conference: Recapping, not Kneecapping!

  • byRob Fields
  • March 7, 2007
Spent yesterday with a bunch of smart people who attended PSFK’s trends and ideas conference.  Certainly, there were…
CCulture

The Arrogance of a Bottom Feeder

  • byRob Fields
  • February 22, 2007
I’ll start out by immediately admitting that this is off topic.  But sometimes, when confronted with blindingly ignorant…
CCulture

New Black Rock Blog Launches

  • byRob Fields
  • February 13, 2007
It’s been a bit quiet over here for the last week, but for good reason.  As many of…
CCulture

How Not To Do New Media

  • byRob Fields
  • February 11, 2007
Funny how the “old media” industries rush to absorb new upstarts.  Case in point is an article in…
CCulture

PODCAST: Marketing Black Books–part 1

  • byRob Fields
  • February 4, 2007
Should fiction written by black authors be shelved in African-American departments, a move that often helps nurture writers?…
CCulture

NY Times notes the “Blipster’s” rise

  • byRob Fields
  • January 29, 2007
Apparently, black rock is gaining momentum as one of the many things moving across the cultural landscape that…
CCulture

Behavior and Expections

  • byRob Fields
  • January 25, 2007
It’s become a truism that one of the big trend drivers is technology, specifically the fact that technology…
CCulture

Hard[er] out here for a CMO

  • byRob Fields
  • January 22, 2007
As reported in Adweek, CMO tenure is down: the global nature of today’s economy and the speed at…
CCulture

PODCAST: Grant McCracken on Managing Discontinuous Change

  • byRob Fields
  • January 17, 2007
I was searching for a thoughtful intro to this post, but nothing’s came my way.  Except to say…
CCulture

Eyes on the Prize

  • byRob Fields
  • January 15, 2007
I love listening to Dr. Cornel West because he’s brilliant.  A few nights ago, I saw him on…
MMarketing

iPhone: Snakes on a Plane redux?

  • byRob Fields
  • January 12, 2007
Wait, Wait, What’s On The Plane?, originally uploaded by DYFL.   "Apple lust."  "Apple sex."  Everyone (including me)…
Rob Fields
Marketer. Dot connector. Art advisor.
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