Soulja Boy Tell’em
Can’t say that I’ve been paying much attention to Soulja Boy. Except I see him every day on…
More Green Strategy
Just to prove that there are no new ideas under the sun: A day or so after I…
Green Strategy Questions–Part 2
Based on the previous post, here’s another one I thought of, which, actually, should’ve been the one of…
Green Strategy Questions
As I was writing the previous post, I found that I’d developed a whole set a questions that…
Most Americans: Green is “Just a Marketing Tactic”
Nature Landscape: Land Formation, originally uploaded by photo.imagina. Obviously, there’s a lot of talk about “green”. More than…
John Maeda on simplicity
John Maeda, of MIT’s Media Lab, on simplicity in a complex world. It’s a stimulating 16 minutes. Enjoy…
Targeting Influencers? Why?
Seth Godin points us to a recently released Jupiter report that suggests that marketers are failing at viral…
Facebook and brands–Part 2
photo by Daniel Casini Some additional thoughts based on my last post. One of the things that I…
Just so you know, this ain’t cool either. . .
Not to put too fine a point on it, but here’s yet another example of the industry’s need…
Marketing to the Gay community
This AdAge video covers the growing ad dollars being spent on the gay community and spotlights Levi’s new…
Will the genius behind this campaign please stand up?
Okay, so is this a fatal mistake? Not really. It’s just dumb. Oh, fuck it. This calls for…
Listening Post: The Smyrk
This is one my favorite up-and-coming bands. The musicians–Ari Sadowitz, Chris Barone and Nick Logan–set up a…