MMarketing Marketing to the Gay community byRob FieldsAugust 7, 2007 0 Shares 0 0 0 0 This AdAge video covers the growing ad dollars being spent on the gay community and spotlights Levi’s new ad that was shot with two endings–one for the general market and the other for the gay market and aired exclusively on Logo. Tags:targeting 0 Shares: Share 0 Tweet 0 Pin it 0 Rob Fields
MMarketing Just because you can, does it mean you should?byRob FieldsMay 6, 2004 In its May 6, 2004 edition, the Wall Street Journal ran a piece on Sony’s soon-to-be-released portable gaming…
MMarketing Dispatches from the 2005 PMA Annual ConferencebyRob FieldsMarch 7, 2005 I’ve just wrapped up 2-1/2 amazing days at the Promotion Marketing Association’s 2005 Annual Conference, where attendees heard…
MMarketing Straight From A CMO’s MouthbyRob FieldsDecember 9, 2005 One of the marketing blogs I regularly check is Marketonomy, written by Christopher Kenton, the program director at…
CCulture Can Black Rock Save Black Culture?byRob FieldsOctober 5, 2006 Vernon Reid, originally uploaded by fstop45. In order for the vast majority of black youth to envision better…
MMarketing 2005 Marketing Industry PredictionsbyRob FieldsJanuary 19, 2005 As I’ve said offline to many people, it’s an exciting time to be involved in marketing. And it’s…
SSocial Media Reaching Niches Through RigorbyRob FieldsMay 4, 2006 Another of the blogs I regularly check out is Harry Joiner’s Marketing Headhunter. Why? Because it’s useful. All…