Analog to Digital to Connected
Reaching, originally uploaded by Uh … Bob. Technology will have a huge impact. . .There is really…
Shout-outs: Right back atcha!
When it comes to this blogging and social media phenomenon, it’s really about being part of the conversation. …
“I want to be the one who’s in. . .control”
Like Janet Jackson proclaiming her independence 20 years ago, brand marketers are seemingly shaking off the talent agencies…
ANA Study: Branded entertainment is overpriced. Duh!
About a week ago, the Association of National Advertisers (ANA) released the results of a survey that found…
A Few Questions for Scott Donaton, or Can you tell me how to get to Madison & Vine?
As exciting as I think it is, branded entertainment is still very much the “wild west” of marketing. It’s…