Why SoaP might still clean up

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By now, you’ve probably heard that both the mainstream press and the blogosphere have pretty much decided that “Snakes on a Plane” was a failure, simply because all of that buzz didn’t equate to a huge first weekend gross.

I’m going to withhold judgment, at least until I see how it does in the rest of its release windows.  What if people are just waiting until the admission price drops into the $3-$5 range, i.e., what it would cost to rent the DVD or see it on pay-per-view?

Perhaps we’d all do well to maintain a healthy respect for the time being.  After all, “Snakes” may still have some bite left.

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  1. Well, I’ve wondered just how badly the movie would have done without all of that buzz.

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