MMarketing Marketing to the Gay community byRob FieldsAugust 7, 2007 0 Shares 0 0 0 0 This AdAge video covers the growing ad dollars being spent on the gay community and spotlights Levi’s new ad that was shot with two endings–one for the general market and the other for the gay market and aired exclusively on Logo. Tags:targeting 0 Shares: Share 0 Tweet 0 Pin it 0 Rob Fields
MMarketing Distribution through innovationbyRob FieldsMay 20, 2004 The New York Times reported yesterday that Adam Kidron at Urban Box Office has figured out an innovative…
CCulture Marketing to Vapid, Narcissistic Soccer Moms–Part 2byRob FieldsJuly 24, 2006 Since a picture is worth a thousand words (at least the 44 from the previous post), here’s what…
SSocial Media Shout-outs: Right back atcha!byRob FieldsJune 21, 2006 When it comes to this blogging and social media phenomenon, it’s really about being part of the conversation. …
SSocial Media We Interrupt This Blog For An Important Public Service AnnouncementbyRob FieldsMay 11, 2006 You’ve probably heard the one about “a rose by any other name.” This is fine for a flower…
MMarketing Dispatches from the 2005 PMA Annual ConferencebyRob FieldsMarch 7, 2005 I’ve just wrapped up 2-1/2 amazing days at the Promotion Marketing Association’s 2005 Annual Conference, where attendees heard…
MMarketing The Curiosity GapbyRob FieldsNovember 8, 2006 07-16-06 Creepy stairs, originally uploaded by Picture_taking_fool. The November issue of Fast Company highlights the work of…