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@domhall On Brands Navigating Culture

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You need to have a good grasp of the cultural foundation of your brand and where you’re going.  You need to have that totally battened down.  And everyone [internally] needs to speak the same language. Then you can start to play in fast culture.

–Dominic Hall, EVP of Planning, BBDO

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Marketer. Dot connector. Art advisor.

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